Campus Chief Digital Officer Position at Miami Dade College Miami, FL.

A Campus Chief Digital Officer is needed at Miami Dade College Miami, FL.

Type: Full-Time
Posted: 03/06/2024
Category: Multimedia and Audiovisual

Job ID: 1006847
Location: Kendall Campus
Full/Part Time: Full-Time
Regular/Temporary: Regular

Job Details:

Job Family: ADMIN- Professional Exempt Contractual (PEC)
Grade: 18
Salary: $91,669 – Base Salary
Department: Campus Information Technology
Reports To: Campus President
Closing Date: June 03, 2024
FLSA Status: Exempt – Not Eligible for Overtime Compensation
First Review Date:
March 19, 2024

Job Summary:

The Campus Chief Digital Officer position collaborates between two (2) campuses and is essential in governing, and effectively supporting collegewide marketing strategies, multimedia event logistics, instructional technologies, and synchronization with Learning Resources and the Center for Institutional and Organizational Learning (CIOL). The Campus Chief Digital Officer ensures community and student engagement through event marketing campaigns, analytics, and meaningful measurement.

Duties & Responsibilities:

• Recommends instructional technology for use in the classroom and on campus. Assists faculty with the design and production of multimedia products including educational videos, learning objects, podcasts, audio files, and lecture capture in collaboration with academic departments.
• Seeks and keeps abreast of current innovative trends and best emerging pedagogical practices in instructional and automated technologies.
• Assists campus administrations by addressing issues involved with the delivery of academic and student programs, instructional technology development, and employee development.
• Oversees large-scale special event support, equipment maintenance and engineering, video production and photography services, social media outreach, multimedia system integration, and graphic design.
• In collaboration with the Office of Communications, maintains a consistent voice, tone, and framework, to support a strong brand presence among campus and external communities.
• Supports collegewide marketing and communications initiatives, both internal and external, across multiple platforms, such as Salesforce CRM and Marketing Cloud, to drive value to student recruitment, enrollment, and overall engagement.
• Supports Salesforce Marketing Cloud which includes leveraging AI technology to personalize the student journey, supporting omnichannel engagement, and making data-driven decisions to optimize strategy and campaigns in real time.
• Employs strategies that engage students more effectively through personalized, relevant, and automated email communications that align with the overall business objectives and enhance the student journey.
• Keeps assigned campuses abreast of innovative trends and emerging pedagogical practices.
• Manages and maintains digital assets and preservation including film, photography, podcasts, social media platforms, and other electronic media for a specific campus.
• Supports assigned Campus technology to support retention and pedagogical practices/learning strategies; provides digital marketing expertise inclusive of recommendations for communication, marketing campaigns, and instructional technologies; and provides training to campus personnel:

• Kendall and Homestead Campuses: Health Science and Nursing programming and supports multimedia needs of the MDC Athletics Department and its teams.

• Collaborates with Campus Presidents and Deans, Marketing, and Communications, and IT on all initiatives to identify technical needs and opportunities to ensure efficiency and consistency across channels, assess unique market opportunities, determine strategic priorities, and support measurable campaigns for community and student engagement at the campuses.
• Coordinates the maintenance of Campus Web Pages with District personnel.
• Oversees hiring and selection, training, supervising, and evaluation of staff.
• Ensures the development and implementation of all appropriate budgets.
• Establishes performance goals and oversees ongoing measurement protocols to evaluate and optimize effectiveness including gathering data, managing analytics, and making recommendations based on performance results.
• Performs other duties as assigned.

Minimum Requirements:

• Master’s degree in marketing, Communications, Business Instructional Technologies, or related field and five (5) years demonstrated technology, marketing, and administrative/managerial experience; or bachelor’s degree in marketing, Communications, Business, Instructional Technologies, or related field and nine (9) years demonstrated technology, marketing, and administrative/managerial experience.
• All educational degrees must be from a regionally accredited institution.
• Knowledge of college educational philosophy and top management administrative practices and procedures; college curriculum and instructional programs
• Knowledge and understanding of the College organization, goals and objectives, and policies and procedures.
• Knowledge of criteria of accreditation agencies, especially the Southern Association of Colleges and Schools (SACS)
• Knowledge of technological systems as they apply to instructional, administrative, and workplace needs.
• Strong interpersonal and communication skills to work effectively with a wide range of constituencies in a diverse community.
• Strategic planning skills to effect change in a multicultural environment.
• Skill in examining and re-engineering operations and procedures, formulating policy, and developing and implementing new strategies and procedures.
• Performance management and employee development skills
• Strong leadership skills that promote dedication, creativity, innovation, and growth
• Ability to supervise and train assigned staff including organizing, prioritizing, and scheduling work assignments.
• Ability to effectively present information to groups of managers, clients, customers, and the public
• Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
• Ability to develop and interpret financial data/plans and manage resources.
• Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.
• Ability to think, reason, and make sound judgments on how responsibilities are completed in compliance with college standards and guidelines.
• Ability to work well in a multi-ethnic and multi-cultural environment with students, faculty, and staff.

Essential Position:

• This function/position has been designated as “critical”. This means that it has job duties that affect the security, safety, or physical operation of the College, and is required to work at the Emergency Operations Center and/or have access to the incident scene once normal campus operations have been suspended.

Additional Requirements:

The final candidate is to complete a background screening and reference check process:

Miami-Dade is an equal access/equal opportunity community college and does not discriminate based on handicap. An official online MDC Employment Application is required. Please visit our website for application and instructions.

Apply on the Institution’s Website.

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