Yelp AI Assistant Launch: AI-Powered Assistant to Transform Business Discovery

by Rida Fatima
Yelp AI Assistant Launch

Yelp AI Assistant Launch: AI-Powered Assistant to Transform Business Discovery

Yelp is a well-known business directory service. It is taking a major step forward with the introduction of a new AI-powered assistant. This advanced feature is designed to transform the way consumers discover and connect with businesses.

The AI assistant, which influences OpenAI’s large language models (LLMs) and Yelp’s proprietary data, is designed to understand users’ needs and connect them with relevant professionals. This marks a withdrawal from the traditional search box approach. As a replacement, users can describe their requirements directly into the chat interface. The AI assistant then engages in a dialogue, asking follow-up questions to gather more information and uses the user’s zip code to create a project. Once the bot sends the information, users can see messages from experts for their projects.

In addition to the AI assistant, Yelp is also introducing a new “Project Ideas” section. This feature is designed to motivate users to start new projects that might involve searching for services on Yelp. The company plans to make this feature more custom-made with recommendations and checklists later in the summer.

Craig Saldanha is Yelp’s chief product officer. He expressed his enthusiasm about the new AI assistant. He stated that the new feature is a game-changer for hiring service providers because it reduces friction for consumers in finding the right professional for their needs.

Further than aiding consumers, Yelp’s new AI assistant also has suggestions for businesses. The AI assistant provides professionals with the information they need to assess and win jobs. This could potentially lead to increased business opportunities and improved customer satisfaction.

Yelp is also launching an API, Yelp Fusion AI that allows third-party sites to include an AI-powered bot for business discovery. This means that users visiting these third-party websites can ask the chatbot for suggestions like “A vegan brunch place that is open this Saturday at 9 am” or “Suggest a good workout studio in Miami with a swimming pool.” Yelp said that the bot will return relevant suggestions with information including Yelp ratings, price details, review highlights, photos, and AI-powered business outlines.

In conclusion, Yelp’s new AI assistant signifies a major progression in the way consumers discover and connect with businesses. By influencing AI, Yelp is not only improving the user experience but also creating new opportunities for businesses. As Yelp continues to revolutionize and supplement its platform, it will be interesting to see how these developments shape the future of business discovery.

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